Brazil
Press Release

TIM UltraFibra launches new portfolio, expands fiber coverage to 51 new cities

Bnamericas

This is a machine translation of TIM's press release

Rio de Janeiro – Following the strategy of growing with quality in the residential ultra broadband market, TIM expands the service to more than 51 new cities in the states of Bahia, Goiás, Minas Gerais and Pernambuco. With the commitment to always offering the best experience to its customers, the expansion is accompanied by the new TIM UltraFibra portfolio, which highlights the simplicity of the plans, the freedom of choice for the consumer and the high speeds already established in the market.

In the new locations, TIM UltraFibra covers more than 1 million homes via fiber optics (FTTH technology), which provides a direct end-to-end connection, from the server to the customer's home. This guarantees the quality of the ultra-speed that reaches the customer through the new plans that range from 500 Mega to 2 Giga starting at R$ 99.99, and also have a wide variety of onboard content, including series, films and the main championships. football, such as the Champions League, Conmebol Libertadores and Sul-Americana, through Max and Paramount+ services.

"We continue to grow at an accelerated pace, guaranteeing the quality and speed of the residential connection that only TIM UltraFibra can deliver. With our arrival in the new 51 cities in Brazil, we have increased the number of municipalities covered. Today there are more than 190 in total cities across the country. And we go further: with the new portfolio, we want to transform the customer's home into a differentiated experience space so that they and their family can enjoy ultra-fast internet with more content options”, highlights Tiago Chaves de Oliveira , head of Residential Solutions Marketing at TIM Brasil.

To announce the news, an advertising campaign was created to make tangible the benefits of having an “ultra” connected home. The 30-second film, in partnership with BETC Havas, stars the presenter and TIM ambassador, Marcos Mion, who highlights how TIM UltraFibra transforms families' daily lives. In a humorous way, he shows that TIM's residential connection transforms any house into the most "ultra" on the street, leaving the classic gossipy neighbor even more curious about what happens inside of the operator's customers' homes. “We wanted something that was fun, authentic and that highlighted the benefits of having an 'ultra' connected home, as well as highlighting the simplicity, freedom and speed of the new portfolio”, highlights Camila Ribeiro, director. of Advertising and Brand Management at TIM Brasil.

In the municipalities covered by the expansion, TIM UltraFibra offers plans starting at R$99 per month, where it is possible to connect more than 30 devices simultaneously, watch series, films and videos in 4K quality, have fun with games with heavy graphics, make video calls without interference and send and download files quickly. TIM mobile customers who join TIM UltraFibra also receive bonuses on their cell phones.

Users who opt for plans with premium content access a wide variety of onboard content, including series, films and the main football championships, such as the Champions League, Conmebol Libertadores and Sul-Americana, through Max and Paramount+ services.

The offer also includes online sports and news content with Band News and Band Sports, children's programming from the channels Nickelodeon (via Paramount+) and Cartoon Network (via Max), TIM Games PC, Banca Jornais, audiobooks and online language courses with Babbel.

About TIM

“Evolving together with courage and respect, transforming technology into freedom” is TIM’s purpose. The operator has the largest mobile coverage and 4G presence in Brazil and leads the implementation of 5G in the country, in line with its leading attitude and its signature: “Imagine the possibilities”. Committed to the best environmental, social and governance practices, it is part of important portfolios on the Brazilian stock exchange, such as Novo Mercado, S&P/B3 Brasil ESG and the Corporate Sustainability Index. It is listed in the Sustainability Yearbook, which brings together the most sustainable companies in the world, and was the first to obtain ISO 37001 certification, to combat bribery. It is also part of the Bloomberg Gender Equality Index and leads, among companies in Brazil and the global telecom sector, the Refinitiv Diversity & Inclusion Index.

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